We had the pleasure of shooting stills and directing motion projects over 5 engagements for the Peloton Brand. We shot a wide range of content from social videos to global print campaigns. We helped launch the treadmill and bootcamp programs. Shooting campaigns in Los Angeles and Toronto. Our favorite shoot was one where we directed nine social videos and captured stills for a matching outdoor program, targeting new moms, busy commuting professionals, and baby boomers.